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About is an advanced social analytics tool designed specifically for Instagram and TikTok, offering businesses valuable insights powered by AI technology to excel in the world of social media.

This cutting-edge platform allows users to analyze public profiles and hashtags, providing a comprehensive range of key features that enable businesses to make data-driven decisions and optimize their social media strategy.

From campaign reporting and follower audience demographics to influencer mapping and geolocation mapping, equips businesses of all sizes with the tools they need to succeed in the competitive landscape of social media.


  • Comprehensive Social Analytics: offers a wide array of features, allowing businesses to gain a deep understanding of their social media performance and audience demographics.
  • AI-Powered Insights: With AI technology at its core, provides accurate and relevant insights to help businesses make informed decisions.
  • Campaign Reporting: The platform’s campaign reporting feature enables businesses to evaluate the success of their social media campaigns and optimize future efforts.
  • Follower Authenticity Audits:’s follower authenticity audits help businesses identify and filter out fake or inactive followers, ensuring a more accurate representation of their audience.
  • Geolocation Mapping: The geolocation mapping feature allows businesses to understand where their audience is located, helping tailor content to specific regions or countries.


  • Platform Limitations: While excels in Instagram and TikTok analytics, it may not support other social media platforms, which could be a limitation for businesses with a diverse social media presence.
  • Data Accuracy: As with any analytics tool, there might be occasional discrepancies or inaccuracies in data interpretation, requiring users to cross-reference with other sources.


  • Campaign Reporting: Evaluate the performance of social media campaigns and track key metrics to measure success.
  • Follower Audience Demographics: Gain insights into follower demographics, including age, gender, and country information.
  • Follower Authenticity Audits: Identify fake or inactive followers to ensure a more genuine representation of the audience.
  • Influencer Mapping: Discover potential influencers and map their relationships within the social media ecosystem.
  • Tagged Relationships: Analyze tagged relationships to understand connections and collaborations within the social media community.
  • Content Analysis: Assess the performance of specific content types and identify what resonates with the audience.
  • Posting Schedules: Optimize posting schedules to reach the audience at the most effective times.
  • Geolocation Mapping: Understand the geographical distribution of the audience and tailor content accordingly.
  • Date Customization: Customize date ranges for specific analysis and reporting.
  • Dedicated Support with Account Managers: Benefit from personalized support and assistance from dedicated account managers.
  • PDF or Excel Exports: Export data and insights into convenient formats for further analysis and reporting.

Use Cases

  • Social Media Managers: Social media managers can utilize to gain a comprehensive view of their brand’s performance on Instagram and TikTok, enabling them to refine strategies and track campaign success.
  • Influencer Marketing: Brands engaging in influencer marketing can use to identify potential influencers, assess their authenticity, and map their relationships with other influencers.
  • Content Strategy Optimization: Businesses can optimize their content strategy by analyzing content performance and audience preferences.
  • Audience Targeting: Understanding audience demographics and geolocation data helps businesses tailor their content to specific target audiences. proves to be a cutting-edge and indispensable social analytics tool for businesses seeking to thrive in the realms of Instagram and TikTok.

By leveraging AI technology, delivers comprehensive insights and features, empowering social media managers to make data-driven decisions and refine their strategies. From campaign reporting and audience demographics to influencer mapping and geolocation analysis, the platform equips businesses with the tools they need to understand their audience, optimize their content, and drive engagement.

While the platform’s focus is on Instagram and TikTok, it provides businesses with valuable resources and actionable insights that can significantly enhance their social media presence and performance. With, businesses gain a competitive edge and stay ahead in the ever-evolving world of social media marketing.

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